Google AdsEcommerce
An ecommerce store
Google Ads for an online store, tracked through to sales. Results shown for November to May, at $22.24 per conversion.
Return on ad spend 601%
Google Ads
More booked jobs and sales. Not just clicks you're paying for.
You want ads that bring in customers, not noise. I run them, watch them weekly, and keep you in the loop.
From $1,250/month plus ad spend, excl. GST
Every project starts with a fixed quote, agreed before any work begins. No long contracts, no lock-in.
The problem
If Google Ads feels like money disappearing, you're not imagining it.
What I hear
You're paying for clicks, and you're not sure any of them became customers. That's usually not Google Ads failing.
The fix
It's an account on autopilot, quietly losing a quarter of your budget. It needs someone watching it every week. That's the job.
What you get
The work in detail.
Wasted spend cut
Search terms read and the money-losers removed, every week.
Tracking done right
Conversions set up properly, so decisions aren't made blind.
Aimed at customers
Built around the searches that become buyers, not just clicks.
Honest reporting
Leads, cost per real customer, revenue. In plain numbers.
A dependable partner
Regular reporting and catch-ups, so you're never in the dark.
How it works
Four steps, no surprises.
1
Diagnose
A call and an audit. Where you are, where you want to go, and what's in the way.
Free 30-minute call2
Plan
A clear scope and a fixed quote, agreed before anything starts.
Fixed quote, agreed up front3
Build
Done in stages, with you reviewing as we go. No big reveal at the end.
You review as we go4
Launch and refine
We go live, cut what isn't working, and compound the rest.
Live reporting, no lock-inClient work
All workA look at the work itself.
Google AdsEcommerce
A baby products ecommerce store
Google Ads for an online baby products store, tracked through to sales. Results shown for April to June.
Return on ad spend 841%
Google AdsLanding pages
A local electrical contractor
A rebuilt landing page and a targeted Google Ads campaign for an electrician in a competitive market.
18.6% conversion rate over five months
TravelCampaignsOngoing
An adventure travel operator
Adventure travel operator with seasonal pressure and long buying cycles, marketed end to end.
Sustained quality across seasonsAn honest filter
Is this a good fit?
You're a great fit if…
- You're already spending on Google Ads but not sure it's working
- Your customer is searching for what you sell
- You're open to cutting campaigns that look fine on paper
- You want honest reporting, not flattering reporting
Probably not a fit if…
- Your customer doesn't know they have your problem yet (B2B education plays)
- You expect results in seven days
- You want the cheapest-possible management fee
Who does the work
One senior person, start to finish
I shape the strategy, build it and run it myself. Regular reporting and catch-ups, so you're never in the dark.
Common questions
Will you work with my existing account?
Yes. I prefer to. Rebuilding from scratch destroys conversion history that's worth keeping.
Do you charge a percentage of ad spend?
No. Google Ads management is a fixed monthly fee, from $1,250 a month excl. GST, agreed up front. Your ad spend is paid to Google directly. Percentage-of-spend pricing rewards bigger spend, not better results.
How quickly will I see results?
Quick wins from cutting unprofitable keywords usually show in two to four weeks. Bigger structural improvements compound over a couple of months.
How much should I spend on Google Ads?
Enough to get meaningful data in your market, which depends on how much clicks cost for your keywords. I'll look at your market and give you a starting budget before you spend anything.
Do you set up conversion tracking?
Yes. Every account gets proper tracking for calls, forms and sales, so we optimise for enquiries, not clicks.
Who owns the Google Ads account?
You do. I work inside your account, and you keep full access and history if we stop working together.
Who it's for
Built for these industries.
Want your ad budget defended? Let's talk.
Thirty minutes, no pitch. Show me the account and I'll tell you honestly what I'd change.